Изкуство и медии
Art and Media

Summary/Abstract: This article deals with the way art and media not only deny but also constantly integrate each other, thereby reaching a difficult to discern absolute unity. Thus, the two spheres – art and communication – lose their independence and solidity and turn into endless cultural streams. Their dual, hybrid form is constructed by the widespread perception of them and their constant presence, as well as by their incompleteness and fast transience. This is why in mass culture there is no eternal return to elite pieces of art, but rather an eternal movement of endless artistic-communicative streams, aimed at taking possession of an endless, linear time.

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